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November 24, 2006, Newsletter Issue #84: How long coffee beans keep their flavor
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Tip of the Week
After roasting, beans almost immediately begin to lose their flavor. The aromatic oils that come to the surface start to evaporate. Thatīs why fresh roasted coffee must be bagged almost immediately. If roasted beans are left where air can get to them, they quickly start the lose flavor. (You think those supermarket bins are air-tight? I donīt think so!)
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