June 11, 2004, Newsletter Issue #6: Does Decaf Coffee Taste as Good?

Tip of the Week

DOES DECAFFEINATED COFFEE TASTE AS GOOD?

The answer is, yes and no. : )

Here`s the problem. The decaffeination process is achieved either with a solvent, or with charcoal - the Swiss Water process. Whichever process is used, it`s not only the caffeine that is removed. You also lose some flavor.

Why? Because a coffee bean is a complex and delicate thing. In order to remove the caffeine, you have to be a little brutal with the bean. As a result, many of the subtleties of a bean`s flavor are lost.

To get a flavorful cup of decaffeinated coffee, you need to start with a really superlative green bean. So even when some flavor is lost, there is sufficient remaining to reward your taste buds.

If you love coffee and want decaffeinated, be prepared to pay a little extra. The best green beans cost more. For everyone else, who wants to pay rock-bottom prices, don`t be surprised if your decaf tastes bland and uninteresting.

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WHAT`S NEW AT COFFEE AND TEA WAREHOUSE.

Just a reminder, we have recently introduced a new pricing plan, so you can save up to 30% on the price of our gourmet beans if you buy several bags at a time. (The unopened bags will stay fresh in the freezer for months. That`s just one of the benefits of buying whole beans.)

Find out how to save up to 30% on your order here:
http://tinyurl.com/2dzg2

To check out our site and browse through all the different coffees we sell, go here:
http://www.coffeeandteawarehouse.com


That`s it for this week.

Nick Usborne
http://www.coffeeandteawarehouse.com
Gourmet Coffee at Wholesale Prices